Using fabrics on your exhibition stand
The materials used to build exhibition stands are a central consideration of the design process. Not only do they determine what can or cannot be made, the use of a particular material will have a major impact on the feel and look of a stand.
Generally speaking, fabrics are cheap and attractive way of creating a range of eye-catching features on an exhibition stand. For a start, they're lightweight, which makes them much easier to transport. This will help if a company is making a number of exhibition appearances or they're heading to a show in another country, reducing costs and increasing construction efficiency.
Fabrics can be used to create a soft and tactile quality on a stand, which can't be achieved with plastics and woods. A hospitality area decked out in fabrics will have a different feel to one composed primarily of harder surfaces. And unlike with paint and wood, fabrics can be used to create an elegant, seamless feel in a variety of shapes and sizes.
Visibility is critical at an exhibition - if you disappear into the background of a crowded exhibition space, your appearance will no doubt fade out with a whimper. With fabric you can make a bang by creating a lightweight, but no less durable, graphic display that you can hang from the ceiling with relative ease.
Here are some examples of how we've used fabrics on exhibition stands in the past to offer an idea of what can be achieved:
A rounded, multiple-layered display that allowed Amcor to highlight their brand hierarchy.
A translucent sphere shape, fitted with colour-changing lights to alter the tone of the stand.
Fabric was used on this stand to create a large, canopy feature.
The wave-shaped objects above the stand were built from fabric.
The curved wall fixture on this Toshiba stand is made out of a soft fabric.
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