Postini

Brief:

Located at Earls Court, London Infosecurity Europe acts as an industry-meeting place, hosting suppliers, active buyers and industry media. Postini provide hosted security and archiving services; their stand needed to act as a 'meeting place' for potential clients whilst making a lasting impression.

Solution:

The unusual tube design encouraged visitors to enter the stand space (with additional help form the cocktail bar!) and resulted in large numbers of product demonstrations and post show appointments.